TLDR:
- New wave of AI-generated deepfakes set to become more sophisticated and harder to detect
- Kevin Mandia, CEO of Mandiant at Google Cloud, calls for content “watermarks” to combat deepfakes
Cybersecurity experts are bracing for a surge in AI-generated deepfakes that are expected to be more realistic and convincing than ever before. Kevin Mandia, CEO of Mandiant at Google Cloud, predicts that the next generation of deepfake audio and video content will pose a significant challenge in terms of detection. Mandia emphasizes the importance of embedding “watermarks” in content to ensure authenticity and combat the manipulation of media.
Existing tools are able to detect simple deepfakes, but the rise of more sophisticated AI technology requires enhanced security measures. Mandia highlights the need for collaboration between organizations to share attribution intelligence and expose cybercriminals behind these attacks. By holding threat actors accountable and raising the risk for bad actors, the cybersecurity community aims to deter future attacks and protect digital identities.
The industry is in the midst of an arms race to stay ahead of cybercriminals and preserve the integrity of digital content. Mandia’s insights shed light on the evolving landscape of cybersecurity in the face of AI-generated deepfakes and the importance of proactive measures to safeguard against the threats posed by synthetic media.